Silent Greeters to the World of Tobacco

 

QUESTION: When I was a little boy, my mother used to take me shopping with her in our little midwestern town. On the way to the emporium, we used to pass by a strange looking shop. I didn’t like to go by it because there was a large fearsome figure standing out front. The figure was a large Indian—yes, back then we called them Indians— carved in wood. He had a gruesome look on his face which scared me, so I covered my eyes as we walked passed. I always wondered why this shop had such a frightening figure out front. Today, most tobacco shops are low key and look like any other shop on the street. What is the origin of the cigar-store Indian? And why did tobacco shop owners choose an Indian to stand out front?  

ANSWER: Many people today haven’t ever seen an authentic cigar-store Indian. And with the sensitive climate about Native Americans, they probably never will. But back in the 19th century they were a common site along the main streets of small towns across the country.  

Cigar-store Indians, with their serious chiseled faces, conveyed a sense of grandeur as they greeted customers to tobacco shops. Designed to capture the attention of passersby, most of whom in the 19th century lacked a shared common language, the sidewalk wooden Indian became a symbol of the tobacco retail business. Because American Indians introduced tobacco to the Europeans as early as the 17th century, European tobacconists began using figures of American Indians to advertise their shops. 

Most of these silent greeters stood just outside the door, often mounted on wheels so that they could be rolled in and out. The origin of the wooden Indian dates back to England in 1617, when tobacco shop owners placed small wooden figures called "Virginie Men," depicted as black men wearing headdresses and kilts made of tobacco leaves, on countertops to represent tobacco companies.

Eventually, the European cigar-store figure began to take on a more authentic yet highly stylized appearance, and by the time these figures arrived in America in the late 18th century, they had become authentic Indians, fairly accurate and beautifully carved.

Carvers of these shop figures came from among the makers of ship figureheads. During the late 19th century, the demise of the clipper ship era forced figurehead carvers out of business. These craftsmen gradually turned to producing wooden Indians. Production flourished from about 1840 to the end of the century. In the 1890s, city ordinances required that figures be confined to the interiors of shops, and gradually the statues went out of use. Instead of attracting customers on the outside, they served as mere decoration inside.

While a few makers produced cigar-store Indians of cast iron, most used wood. Carvers used axes, chisels, and mallets on white pine or even quartered ships’ masts, then painted the completed figures in a variety of colors and designs.

While some of these wooden Indians appeared inviting, happily greeting customers, others appeared defensive, as if guarding the store from shoplifters, thieves, and "no smoking" ordinances.

American carvers sculpted Indian chiefs, braves, princesses and Indian maidens, sometimes with boarded papooses. Most of these displayed some form of tobacco in their hands or on their clothing. They generally depicted stereotypical chiefs and squaws, clothed in fringed buckskins, draped with blankets, decorated with feathered headdresses, and sometimes shown holding tomahawks or bows, arrows and spears. Their facial features rarely resembled members of any particular American Indian tribe.

Female wooden Indians, also known as “Pocahontas,” appeared four times more than their male counterparts in classical or Egyptian-inspired poses. Carvers occasionally donned them with headdresses of tobacco leaves instead of feathers and dressed their male figures in the traditional war bonnets of the Plains Indians.

Carvers produced about 300 cigar-store Indians annually—yet there are relatively few original ones left today. Those that do exist reside in museums and in private collections. Historians believe carvers created over 100,000 cigar-store Indians. Since the carvers all competed with each other for the tobacconists' business, each tried to out do the other in individuality, versatility and depth. A few artists even used Native Americans as models.

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Little Portraits

QUESTION: I’ve noticed photographic portrait cards of Civil War soldiers  and other people, some of them famous, at flea markets and antique shows. Are these good to collect or do people buy them just to add ambiance to their antique decorating?

ANSWER: The portrait cards you’ve been seeing at flea markets and antique shows, known as  carte de visites, are, indeed, highly collectible, especially if they’re photographs of someone special or famous.

Parisian photographer, André Adolphe Eugène Disderi, patented the first carte de visites, literally meaning “visiting cards,” in 1854. Each card, onto which the photographer pasted a small albumen print,  measured 2-1/2 x 4 inches. They became all the rage for several decades during and after the Civil War, both here and abroad. However,  Disderi's format didn’t become widely used until nearly five years after he patented it.

But once his format caught on, it became an international standard. For the first time, people could exchange portraits, which they could then place into matching slots in specially made carte de visite photo albums. It didn’t matter where the recipient lived since they could purchase these albums everywhere. Another advantage to carte de visites was that people could mail them to each other. Usually each print came with a special mailing envelope, making it easy for the sender to just address it and pop it into the mail. Earlier daguerreotype and ambrotype photographs, both done on glass plates, required the sender to package them in bulky boxes with sufficient packing to prevent breakage during shipment. And because of their small size, carte de visites were also somewhat inexpensive.

Before the advent of carte de visites, people exchanged elaborate calling cards with their names engraved in decorative fonts. During the decade before the Civil War, it was the custom for a person to present his or her calling card whenever they visited someone. Life was very formal at the time, and no one received anyone they didn’t know without a calling card. Most people had a small basket or box in their parlor in which visitors could place their cards. A few photographers created and sold special photographic calling cards, but these weren’t standardized.

Using Disderi's method, a photographer could take eight negatives on a single 8 x 10-inch glass plate using a sliding plate holder and a camera with four lenses. That allowed him to make eight copies of the person’s portrait each time he printed the negative. This reduced production costs and allowed photographers to sell carte de visites at a reasonable price.

People were slow to purchase these new photo cards. However, legend says that after Disdéri published Emperor Napoleon III's photos in this format, the cartes gained widespread popularity.

Historians believe C. D. Fredericks introduced the carte de visite to the U.S. in New York late in the summer of 1859.  After carte de visites of Abraham Lincoln went on sale, they caught on like wildfire as soldiers and their families posed for them before war or death separated them. Carte de visites of famous people, like Ulysses S. Grant, became an instant hit, as people began collecting celebrity portraits of the time.

Civil War photographs are extremely collectible and have crossover appeal to collectors of both military and early photographs. From 1861 to 1865, the most method of portraiture was the tin-type and the carte de visite.

John L. Gihon of Chestnut St. in Philadelphia, was a portrait photographer who captured images of soldiers and prisoners at Fort Delaware off the shore of Delaware City, Delaware. His carte de visites eventually led to the production of early baseball cards for the Philadelphia Athletics in the 1870s. He died of an illness at only 39. Gihon charged his customers $2.50 for a sitting and six cards.

These little portraits were very important to Civil War soldiers. Since those, especially the Confederate prisoners, at Fort Delaware had to make do with what they had, they, usually officers, often borrowed pieces of uniforms, especially hats, and props, including swords, belts, sashes, from others confined with them so that they would appear as finely dressed as possible.

Prices of collectible carte de visites vary on condition, pose and subject. A carte de visite of surgeon Robert Hubbard, 17th Connecticut Infantry Volunteers, sold at auction for $374. Hubbard enlisted as surgeon of the regiment in August 1862 and became the acting medical director during the Battle of Gettysburg. He resigned in Dec. 1863.

A carte-de-visite of Dr. Mary Walker, taken by noted London photographer Elliott & Fry sold at auction for $1,380. She graduated from Syracuse Medical College in 1855 and was an author and early feminist who gained distinction during the Civil War as a humanitarian, surgeon, and spy. Congress awarded her  the Congressional Medal of Honor in January 1866 on the personal recommendation of General Sherman. She refused to part with it when Congress revoked it for “unusual circumstance” in 1917. Dr. Walker died in 1919, but it wasn’t until 1977 when President Carter officially reinstated the award.

Collectors can find a variety of carte de visites both at flea markets and antique shows and in some antique shops and online. Prices vary from a few dollars to several thousand. They’re great items to collect, especially if a collector can find the special albums to hold them, often sold with their carte de visites removed.

To read more articles on antiques, please visit the Antiques Article section of my Web site.  And to stay up to the minute on antiques and collectibles, please join the other 24,000 readers by following my free online magazine, #TheAntiquesAlmanac. Learn more about antique clocks in the Fall 2019 Edition, "It's That Time Again," online now. And to read daily posts about unique objects from the past and their histories, like the #Antiques & More Collection on Facebook.