Dreaming of a Brite Christmas

 

QUESTION: For several years I’ve been searching for older ornaments for my Christmas tree. I’ve seen a good number at flea markets and antique cooperatives. Many of these are still in their original boxes marked “Shiny Brite.” I’d like to know more about this company. When did they produce ornaments and what kind did they produce?

ANSWER: Today, the trend is to decorate Christmas trees with handcrafted ornaments, from simpler ones sold at church bazar to finely crafted ones of wood, silver, and gold sold at Christmas markets throughout the world. But some people prefer to decorate their trees with nostalgic glass ornaments from their childhood.

Ornaments that decorated yesterday’s trees continue to create holiday traditions. Shiny glass orbs hang from branches in bright, shiny colors, and sparkly patterns. Shiny Brite was a mid-20th-century brand created by German-American immigrant Max Eckardt.

Blown-glass Christmas ornaments with hand-painted accents got their start in the German village of Lauscha in the 1840s. Glassmakers blew molten glass into molds shaped like fruit and nuts, then silvered the inside with a special compound of silver nitrate and sugar water. 

As a native of a small village near Lauscha, Eckhardt knew the appeal of glass ornaments and also saw their potential in the American market. He had been importing hand-blown glass balls from his homeland since the early 20th century. He had the foresight to anticipate a disruption in his supply of glass from Germany from the upcoming World War II and in 1937, he established the Shiny Brite Company in New York.  The silver nitrate coating on the insides of his ornaments inspired him to name his company Shiny Brite.

To keep his company afloat, Eckhardt sought the help of New York’s Corning Glass Company, with the promise that F.W. Woolworth would place a large order if Corning could modify its glass ribbon machine, which made light bulbs, to produce ornaments. This machine, built in 1926, produced 2,000 light bulbs per minute. The transition was a success, and Woolworth’s ordered more than 235,000 ornaments. In December 1939,Eckhardt shipped the first machine-made batch to its 5-and-10-Cent Stores, where they sold for 2 to 10 cents each.

By 1940, Corning was producing 300,000 unadorned ornaments per day, sending the clear glass balls to outside artists, including those at Eckardt’s factories, to be hand decorated. After being lined with silver nitrate, the ornaments ran through a lacquer bath, received decoration from Eckardt’s employees and packaging in brown cardboard boxes. According to a LIFE magazine article from December 1940, Corning Glass Works expected to produce 40 million ornaments by the end of that year, supplying 100 percent of the domestic ornament market.

Originally, the ornaments were plain silver, but eventually Eckardt produced them in a large variety of colors: with classic red the most popular color in the 1940s, followed by green, gold, pink and blue, both in solids and stripes. The company also offered Shiny Brite ornaments in a variety of shapes besides balls, including tops, bells, icicles, teardrops, trees, finials, pine cones, and Japanese lanterns, and reflectors. Workers decorated some with mica “snow.”

Through the 1940s and 1950s, Shiny Brite ornaments became the most popular tree ornaments in the U.S. Eckhardt stressed that they were American-made as a selling point during World War II by featuring Uncle Sam shaking hands with Santa on the front of the original 1940's boxes.

Corning continued to crank out Shiny Brite ornaments, and by the 1950s, production reached a rate of 1,000 per minute; with machines also painting them at that time. The 1950s was the peak of Shiny Brite production and popularity, with Eckardt operating four New Jersey factories to keep pace with the demand.

Shiny Brite ornaments dangled from trees through the early 1960s, until plastic ornaments became more popular. But over the years, vintage Shiny Brites have remained popular with collectors for their beauty and nostalgia, and acting as a sort of time capsule of American holiday history. They are some of the most sought after vintage ornaments from the mid 20th century and are the perfect decoration for those Space-Age aluminum trees.

To read more articles on antiques, please visit the Antiques Articles section of my Web site.  And to stay up to the minute on antiques and collectibles, please join the over 30,000 readers by following my free online magazine, #TheAntiquesAlmanac. Learn more about "The Age of Photography" in the 2023 Holiday Edition, online now. And to read daily posts about unique objects from the past and their histories, like the #Antiques and More Collection on Facebook.

Keepsakes, Not Throwaways

 

QUESTION: Sometime ago I purchased a box of colorful decorative holiday cutouts and imprints. Many of the designs feature St. Nicholas and have a definite British Victorian look to them. What were these called and what were they used for?

ANSWER: Believe it or not, the cutouts you purchased are known as scraps. While the word “scraps” has now come to mean parts that are left over, such as scraps of wood, fabric, and paper, back in the 19th century it meant something quite different.

The Victorians loved decoration—the more the better. They also were very romantic and loved sentimentality and keepsakes. This led to a phenomenon popularly known as scraps. 

Also called die cuts or chromos, scraps were small, colorful, embossed paper images that were sold in sheets by stationers and booksellers and used in various decorative, entertainment, and educational applications. Their diverse subject matter included flowers, trees, fruits, birds, animals, pets, ladies and gents, children, historical people and events, angels, transportation themes, and occupational motifs. 

People pasted them into albums and used them to make greeting cards and decorated boxes. They also pasted them on folding screens and pieces of furniture. Scraps served as extra learning materials to teach young children the alphabet, counting, natural history, and geography, as well as teaching tools for learning prayers and Bible stories and in the enjoyment of nursery rhymes and fairy tales.

The first scraps originated in German bakers' shops as decoration for biscuits and cakes and for fastening on wrapped sweets. The earliest ones were printed in uncut sheets in black and white, then hand colored. Scraps appeared in Britain in the 1850s and soon became popular as decorative additions to Christmas cards. They were also used to illustrate historical as well as events of the time.

By the mid-1800's, chromolithography had been invented. This made a wide variety of  colored scraps available to an ever-increasing market. But chromolithography required a lengthy process. Each color had to be applied separately and needed to dry before the next color could be applied. However, the process made up to 20 printed colors possible. Printers made Victorian and Edwardian scraps in sheets that contained small chromolithographs designed to be cut out in the same manner as the first penny postage stamps. After printing and before embossing, they coated the sheets with a gelatin and gum layer that resulted in a glossy appearance and helped the paper stretch without cracking the print. Steel cutters, powered by foot treadles, punched out excess paper and left clean, sharp edges. Thin paper sheets, imprinted with manufacturers’ trademarks and called "ladders," held the cut sheets together.

The elaborate use of stamping can often be seen in uncut scrap sheets. Optimum use of space, required minimal cutting and lead to the intricate and ingenious design of the cutting die. 

Early in the 20th century, young ladies and children of the middle and upper classes began keeping scrapbooks that contained collections of commercially produced scraps. They organized them thematically with a single subject for the entire book or with several themes arranged by section. Sometimes, they added lines of poetry, personal notations, inscriptions by family and friends, and drawings. 

Stationery stores sold scrapbooks with tooled leather covers, elaborately embossed bindings, engraved clasps, and brass locks. Some scrapbooks contained printed decorations on their pages, as well as centered oval, circular or square sections into which people could paste items. Other albums held printed pages with theme-setting embossed decoration-like flowers or birds. Many scraps keepers made their own albums by pasting scraps over catalog and magazine pages.

Scraps production continued through the 1920's, but changes in popular taste, the effects of World War I, and the economic limitations of the Great Depression all contributed to their decline. Over time, newspaper and magazine pictures supplanted scraps as the "cutouts" of choice. 

Today, sheets of uncut Victorian scraps and single scraps of good design, color, and condition are prized by ephemera collectors. Die cuts by celebrated manufacturers like Raphael Tuck and Sons, which produced a series of scraps to commemorate Queen Victoria's 50th jubilee in 1887, are especially prized by collectors. Values vary from $5 for common scraps up to $50 for unusual and sought-after images. 

To read more articles on antiques, please visit the Antiques Articles section of my Web site.  And to stay up to the minute on antiques and collectibles, please join the over 30,000 readers by following my free online magazine, #TheAntiquesAlmanac. Learn more about the "Antiques of Christmas" in the 2021 Holiday Edition, online now. And to read daily posts about unique objects from the past and their histories, like the #Antiques and More Collection on Facebook.

Sweet, Sweet Santas

QUESTION: I found this old-world German Santa candy container in an antique shop a couple of months ago. He’s made of papier mach  and stands about 6 inches tall. He’s wearing a cone-shaped hat and carries a small Christmas tree. A faint stamp on the bottom says “Made in Germany.” This little Santa comes apart in the middle to reveal a lined interior. Can you tell me more about this little gem?

ANSWER: You have indeed discovered a little Christmas gem. What you have is a Santa candy container made in Germany around the turn-of-the-20th-century. Called a springhead, this little novelty features a Santa wearing a red-flocked coat and a cone-shaped hat. He also carries a small Christmas tree decorated with colored beads.

Of all the holiday decorations produced since the mid-19th century, few remain as cherished as early German Santa Claus candy containers. These handmade characterizations of Father Christmas remain a popular collectible. 

                              
The manufacture of Santa candy containers began in the 1880s. Makers sold them to an eager American market. By the end of the decade, U.S. retailers offered their customers German-made Santas in a variety of sizes and styles.
   
Selling for a mere five cents, these Santas represented old Kris Kringle in snow-covered garb. Sometimes makers added gold tinsel to represent sparkling snow. Santa containers came in a variety of sizes, from five to seven-and-a-half inches tall. Santa, himself, had a finely painted red face and white beard and wore a heavy coat. Other Santas wore felt robes trimmed with lamb's wool or felt. Purple crepe paper sometimes lined the inside of the outfit. Some of the Santas carry a tiny wicker basket at their waist or on their back.

The Germans couldn't make them fast enough. The making of these early candy containers involved eight to ten families, each responsible for different areas of production. One family might fashion the boots, another would create Santa's clothing, while another would add Santa's rabbit-fur beard. But the most important step involved painting the face.

Over the years the details of Santa’s face changed. One of the biggest influences was the poem “A Visit from St. Nicholas,” that portrayed Santa as a jolly old elf with a thick, flowing white beard and a white fur-trimmed suit. The public's impression of Father Christmas as a stern, thin old man changed dramatically in the late 19th century when Thomas Nast began illustrating St. Nick as a fat, jolly elf-like character for Harper's Weekly.

People originally saw St. Nicholas, the patron saint of children, as a gift-giving old man who rode a white horse and gave goodies to children. Father Christmas took the initial image of St. Nicholas and gave it a twist, making him an old bearded man who doled out punishments as well as rewards.

Residents of certain parts of Germany saw Christkindchen, the German Christ child, as a gift giver. The English butchered the pronunciation of the name, so that today he’s popularly known as Kris Kringle. This figure traditionally wore a white robe and a white jeweled crown, traveling the countryside on a mule. He was said to have been accompanied by Pelze Nicol, a boy with a blackened face. Yet even Pelze Nicol developed into his own personality, becoming Belsnickle, a sinister-looking Santa who punished bad children.

Important scientific discoveries have also been incorporated into these Christmas figures, the most notable being the invention of the light bulb. Between1907 and 1910, the Germans made Santa candy containers featuring an electric lantern strapped to Santa's chest. The figure also held a feather tree decorated with three electric bulbs. A battery operated all four lights.

Likewise, Santa's means of transportation hasn't remained static over the years. Some candy containers show Santa on a sheep, donkey or mule, while others had him riding a sleigh made of moss. The Germans crafted log sleighs with the bed of the sleigh large enough to hold both candy and small wooden toys known as Ergebirge.

Where makers placed the candy and dried fruit and how they made them accessible varied from one container to another. Santas also carried different types of baskets. Some simply had a cloth or felt bag for goodies. Some candy containers came in two pieces, having removable heads or a cardboard tube that separated when Santa's legs and torso, enabling them to be pulled apart. Other examples, such as those showing Santa on a chimney, had a plug on the bottom or a paper seal.

Regardless of the type, people gave Santa candy containers mostly as gifts. After the receiver ate the  candy, they used the container as a holiday decoration. Even though people brought out these Santas for the holidays each year, they could be easily damaged not only by overzealous children allowed to play with the Santas, but also by prolonged exposure to sunlight. While children might physically destroy the candy container, the sun did consider-able harm by fading bright-red coats to a light-brown or turning the interior of the garment from purple to blue.

What destroyed the great artistry of German candy containers, however, was competition from foreign countries. By the 1920s the public was more willing to accept plainer-looking Santas, and the Japanese provided them. Although the Japanese based their candy containers on German examples, the fine details soon became too expensive to produce. The public accepted cheaper imitations, trading savings for a loss in quality.

It's that loss of true artistry over the years that makes vintage German-made Santa candy containers so collectible today. Prices begin at about $375 but rarer ones often sell for several thousand dollars.