Keepsakes, Not Throwaways

 

QUESTION: Sometime ago I purchased a box of colorful decorative holiday cutouts and imprints. Many of the designs feature St. Nicholas and have a definite British Victorian look to them. What were these called and what were they used for?

ANSWER: Believe it or not, the cutouts you purchased are known as scraps. While the word “scraps” has now come to mean parts that are left over, such as scraps of wood, fabric, and paper, back in the 19th century it meant something quite different.

The Victorians loved decoration—the more the better. They also were very romantic and loved sentimentality and keepsakes. This led to a phenomenon popularly known as scraps. 

Also called die cuts or chromos, scraps were small, colorful, embossed paper images that were sold in sheets by stationers and booksellers and used in various decorative, entertainment, and educational applications. Their diverse subject matter included flowers, trees, fruits, birds, animals, pets, ladies and gents, children, historical people and events, angels, transportation themes, and occupational motifs. 

People pasted them into albums and used them to make greeting cards and decorated boxes. They also pasted them on folding screens and pieces of furniture. Scraps served as extra learning materials to teach young children the alphabet, counting, natural history, and geography, as well as teaching tools for learning prayers and Bible stories and in the enjoyment of nursery rhymes and fairy tales.

The first scraps originated in German bakers' shops as decoration for biscuits and cakes and for fastening on wrapped sweets. The earliest ones were printed in uncut sheets in black and white, then hand colored. Scraps appeared in Britain in the 1850s and soon became popular as decorative additions to Christmas cards. They were also used to illustrate historical as well as events of the time.

By the mid-1800's, chromolithography had been invented. This made a wide variety of  colored scraps available to an ever-increasing market. But chromolithography required a lengthy process. Each color had to be applied separately and needed to dry before the next color could be applied. However, the process made up to 20 printed colors possible. Printers made Victorian and Edwardian scraps in sheets that contained small chromolithographs designed to be cut out in the same manner as the first penny postage stamps. After printing and before embossing, they coated the sheets with a gelatin and gum layer that resulted in a glossy appearance and helped the paper stretch without cracking the print. Steel cutters, powered by foot treadles, punched out excess paper and left clean, sharp edges. Thin paper sheets, imprinted with manufacturers’ trademarks and called "ladders," held the cut sheets together.

The elaborate use of stamping can often be seen in uncut scrap sheets. Optimum use of space, required minimal cutting and lead to the intricate and ingenious design of the cutting die. 

Early in the 20th century, young ladies and children of the middle and upper classes began keeping scrapbooks that contained collections of commercially produced scraps. They organized them thematically with a single subject for the entire book or with several themes arranged by section. Sometimes, they added lines of poetry, personal notations, inscriptions by family and friends, and drawings. 

Stationery stores sold scrapbooks with tooled leather covers, elaborately embossed bindings, engraved clasps, and brass locks. Some scrapbooks contained printed decorations on their pages, as well as centered oval, circular or square sections into which people could paste items. Other albums held printed pages with theme-setting embossed decoration-like flowers or birds. Many scraps keepers made their own albums by pasting scraps over catalog and magazine pages.

Scraps production continued through the 1920's, but changes in popular taste, the effects of World War I, and the economic limitations of the Great Depression all contributed to their decline. Over time, newspaper and magazine pictures supplanted scraps as the "cutouts" of choice. 

Today, sheets of uncut Victorian scraps and single scraps of good design, color, and condition are prized by ephemera collectors. Die cuts by celebrated manufacturers like Raphael Tuck and Sons, which produced a series of scraps to commemorate Queen Victoria's 50th jubilee in 1887, are especially prized by collectors. Values vary from $5 for common scraps up to $50 for unusual and sought-after images. 

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Beauty in a Little Box

QUESTION: My favorite aunt left me a beautiful metal jewelry box that looks like tarnished silver. It’s got daisies on it and on the bottom it’s marked “N.B. Rogers.” I know that Rogers Brothers is famous for its silver flatware, but did they also make jewelry boxes? Also, what can you tell me about the design of this box?

ANSWER: Sorry to burst your bubble, but your jewelry box isn’t made of silver. It’s actually white metal, also known as “Britannia” or art metal and dates from the first decade of the 20th century. And the flower on it is a lotus flower, not a daisy.

The creation of mail order catalogs by Marshall Field, Montgomery Ward, Sears, Roebuck and Company, and Macy's in the late 19th century made it possible for the average middle class woman to purchase lovely fashions and accessories at affordable prices.

One of these accessories was the jewelry box—more popularly called the jewel box—a repository for her most precious jewelry and keepsakes. The growth in popularity of these "art metal" jewel boxes, also called jewel caskets or jewel cases, paralleled the growth of catalog shopping which promoted them as ' dainty gifts for Milady." Jewel boxes came in sizes ranging from the smallest ring box to large handkerchief and glove boxes.

Between 1900 and 1910, Art Nouveau, a French term meaning "new art" coined by Maison de 1'Art Nouveau, a Paris gallery which opened in 1895, was the predominant design style in the United States. A romantic style influenced by the art forms of Japan, it used many motifs borrowed from nature, including flowers, leaves, vines, and birds. It also became known for its curves and asymmetrical elements. Of the Art Nouveau jewel boxes produced in the United States, those with the floral motifs were the most popular.

The two most prevalent flowers used on jewel boxes were roses and poppies. Daisies, four-leaf-clovers, lily of the valley, pond lilies, violets, carnations, and a myriad of other flowers also decorated jewel boxes. This maybe due, in part, to the important role flowers played during the Victorian era.

The jewelry trade promoted the “Flower of the Month” concept during the early 1900s. Fueled by consumers’ desire for more decorative objects, the jewelry industry improved production, distribution and marketing methods. Little by little, the role of flowers as a decorative motif became the central theme. Manufacturers assigned specific flowers to birth months, decorating jewel boxes with roses of love for June, carnations for admiration for February, and holly for foresight for December.

The interiors of these jewel boxes were as beautiful as their exteriors. Linings of fine silk, faille, jacquard, and satin gave them a luxurious appearance. Because silk could be easily dyed, it came in a rainbow of colors, although jewel box linings used the pale hues of pink, green, and blue. Manufacturers trimmed trimmed the linings with a fine twisted-silk cording.

During the early part of the 20th century, many American manufacturers produced art metal wares, with jewel boxes being one of their most popular items. Many of these manufacturers have long passed into history but one, Rogers Brothers, still exists today. There were several "Rogers" brothers in business at the turn of the century, and the name gained national recognition due, in large' part, to the wide distribution of mail order catalogs. The name became so popular that other companies tried to adopt it, results in many lawsuits. Though the original Rogers family became known for its flatware, one brother, N. Burton Rogers; founded his own art metal company and produced many Art Nouveau jewel boxes marked “N.B. Rogers.”.

By 1915, the popularity of art metal jewel boxes had reached its peak: With the coming of World War I, production slowed. The earlier naturalistic, yet interpretive Art Nouveau flowers, leaves, and vines, had become "conventional" floral decoration. By 1925, the production of art metal jewel boxes had ceased altogether.