Dreaming of Spring

 

QUESTION: I’ve always enjoyed gardening. I guess I inherited that gene from my father. Every year, he would wait impatiently for the first of the season seed catalogs to arrive. As a kid, I loved paging through them to see the lavish illustrations of all kinds of flowers and vegetables. As I got older, I began helping my father choose the seeds to plant for the summer growing season. Now as an adult with my own family, I’m carrying on the tradition with my own children and garden in our backyard. I never considered collecting seed catalogs until after my father died, and I helped my mother sort through lots of old things. I came across some of dad’s old seed catalogs and brought them home with me. But honestly, I have no idea which of them is collectible. Can you offer some history of seed catalogs and which ones might be the best to collect?

ANSWER: Seed catalogs are the botanical equivalent of a dream book—a grower’s wish list. The most interesting, quirky, art-filled seed catalogs are from the early 1900s.

The hand-drawn and painted, romanticized illustrations and resplendent plant descriptions made them equal parts information and entertainment while offering gardeners plants for their upcoming summer season.

The first known garden catalog appeared over 400 years ago at the 1612 Frankfurt Fair with the distribution of the bulb catalog, Florilegium Amplissimum et Selectissimum, by Dutch grower Emmanual Sweerts. The catalog contained 560 hand-tinted images of flowering bulbs, giving gardeners a glimpse of possibilities for their own gardens.

Many of the illustrations originated in botanical publications, useful for identifying plants and noting their medicinal uses, but this new publication distributed to fair-goers was a first to present bulbs for sale. Sweerts died in 1612—the same year the catalog first appeared in print—but it was reprinted for many years to come, right into the Tulipmania period in Dutch history.

Long before the soil warms, the first weeds sprout, and good intentions give way to busy summers, these gems tempt gardeners with visions of  ‘candy-sweet’ corn, crunchy cucumbers, and perfectly plump tomatoes.

It seems that gardening enthusiasts have been drooling over seed catalogs for a long time. Prior to his publication, other plant catalogs listed ornamental species growing in the private gardens of the rich and famous.

Wealthy Europeans had a penchant for collecting ornamental and newly discovered plant species from around the world. Printed catalogs with beautiful engravings depicting these rare botanical possessions helped them show off their status.

A few years after that Dutch catalog, René Morin published the first known French plant catalog in Paris.

Seed catalogs not only provide a bright spot in winter for the gardener, but they also offer a colorful glimpse into the past.

Seed catalogs continue to hold a colorful and important pride of place in history, and not just gardening history. These publications offered gardeners an interesting and informative glimpse into the past, so much so that the Smithsonian Institute Libraries contains a collection of about 10,000 seed catalogs dating from 1830 to the present day. The pages of these catalogs reveal not only details about the history of gardening in the U.S., but their text and illustrations also provide a fascinating look at printing, advertising and fashion trends through the years.

The honor of publishing the first American seed catalog goes to 18th century horticulturist David Landreth. The D. Landreth Seed Company, founded in 1784 in Philadelphia, introduced the zinnia, the white potato, various tomatoes, and Bloomsdale spinach to America, largely through its catalogs.

As American pioneers moved westward, ordering seed catalogs became an important way to bring fruits, vegetables and flowers with them to their new homes. When the nation's railway system grew and the mail service improved, the seed and nursery trade expanded as well.

After the Civil War, the mail order seed market became quite competitive, and nurseries used their catalogs to announce novelty items such as "Mammoth," "Giant" or "Perfection" varieties of flowers, fruits and vegetables.

Catalog covers became more elaborate, and catalogs contained more than basic information and began to include more detailed descriptions, testimonials, special offers, contests and awards the nursery’s plants had won at horticultural fairs or exhibitions. For example, Dingee & Conard's 1889 catalog contained a special insert on pink paper that gave a detailed listing of its discounted collection of popular varieties.

Boston's Joseph Breck & Company, established in 1818, published its first seed catalog in 1840. Called "The New England Agricultural Warehouse and Seed Store Catalogue," the 84-page publication included illustrations and horticultural details next to product listings. Today the company is called Breck's Bulbs, and it still mails free catalogs to customers.

Seed catalogs have reflected the times. For example, catalogs from 1945 celebrated the end of the World War II with colorful pictures and the advice to settle down and to decorate your home with flowers. Seed producers gave flower varieties victory-related names. The back cover of the Jackson & Perkins catalog in 1945 featured the 'Purple Heart' viola, for instance. In one patriotic display, the 1945 Burpee Seeds catalog depicted a V-For-Victory- shaped red Swiss chard plant surrounded by bomb-like carrots over a tomato shaped like a globe.

The beauty of seed catalogs comes from their photography and, in earlier examples some cases, their engraving. Even today, companies such as Territorial Seed Company, based in Cottage Grove, Oregon.

One of the most well known seed catalogs belongs to W. Atlee Burpee & Company,  founded in 1876 by Washington Atlee Burpee in Philadelphia, Pennsylvania, after starting a mail-order chicken business in 1876. The company expanded to selling garden seeds, farm supplies, tools and hogs after customers began asking for seeds they had grown in their native farms. 

In 1888, Burpee established the family farm, Fordhook Farm in Doylestown, Pennsylvania, as a family farm and the first experimental test field station in the United States. After he traveled to Europe to collect seeds which needed to be adapted to North American climates, Burpee conducted crop field trials.

In 1900, distant cousin Luther Burbank visited the farm inspiring him to create his own experiments. He later created additional research stations, including in California in 1909, to test seeds. By the turn of the century, Burpee's had created one of the largest mail and freight businesses of the time.

By 1915 Burpee was mailing over a million catalogs a year to American gardeners. But that same year, its direction began to change when Atlee’s son, David, inherited the company upon the death of his father. David’s main interest lay in victory gardens, and he became an early promoter of them during World War I. He also prioritized the company’s output in flower seeds and initiated several flower hybridization breeding programs. Burpee geneticists also began to modify the genes of seeds using x-rays and colchicine.

The advertisements began to include full-color advertising to include Burpee's strengths of reliability of seeds using the motto "Burpee's Seeds Grow" and leader in the industry while the catalog was compact, arranged by category, and easy to find the order form.

To read more articles on antiques, please visit the Antiques Articles section of my Web site.  And to stay up to the minute on antiques and collectibles, please join the over 30,000 readers by following my free online magazine, #TheAntiquesAlmanac. Learn more about "folk art" in the 2023 Winter Edition, online now. And to read daily posts about unique objects from the past and their histories, like the #Antiques and More Collection on Facebook.

Product Premiums—An Idea Whose Time Had Come

QUESTION: My grandmother has what she calls a “Larkin” desk. It doesn’t look like a normal desk but more like a tall oak bookshelf with a drop-down writing surface. She remembers her parents acquiring it around 1911.  Can you tell me more about it?

ANSWER: One of the most popular items from the Larkin Company was the drop-front combination bookcase/desk, also known as the Chautauqua desk. This desk became a common piece in homes at the beginning of the 20th Century.

In 1875, John D. Larkin opened a soap factory in Buffalo, New York, where he made two products— a yellow laundry soap he marketed as Sweet Home Soap and a toilet soap he called Crème Oatmeal. He sold both products using wholesalers and retailers. Larking originally sold his Sweet Home Soap to street vendors, who in turn sold it to customers along their routes. By 1878, he had expanded his product line to nine types of soap products.




His brother-in-law, Elbert Hubbard, the eventual founder of the Roycroft Arts and Crafts Community, came up with what he called "The Larkin Idea"—door-to-door sales to private residences. To establish brand identity, Hubbard, inserted a color picture with the company's logo into every box of soap as an incentive for customers to buy more soap. Housewives accumulated and traded these picture cards, and eventually the cards became more elaborate. This concept of offering a gift directly to customers was a new approach to marketing. And by the 1890's, Larkin’s premiums had become an overwhelming success and a vital part of the company’s   marketing plan.

The premiums Larkin offered included handkerchiefs with toilet soap, towels with soap powder, or one-cent coins. Eventually, Larkin inserted certificates into the packaged products which could be redeemed by mail at the company’s Buffalo headquarters. A $10 order of soap resulted in the awarding of a premium with a retail value of the same $10. By 1891 he placed his first wholesale order of items to be given as premiums, $40,000 worth of piano lamps. The next year he acquired 80,000 Morris chairs and 100,000 oak dining chairs—all to be given away with the purchase of soap.

Larkin and Hubbard knew the key to mass merchandising was to eliminate the sales force and sell directly to the consumer via direct-mail catalog. Larkin realized he would be better off if he made not only the products he sold, but also the premiums he distributed. His pitch was that since he manufactured the products he sold, unlike Sears & Roebuck and Montgomery Ward and sold them directly to the consumer, he was eliminating the "middleman" and giving the customer better value for the money. The Larkin Company motto became "Factory to Family." By the end of the 19th century, catalogs jammed people’s mailboxes.

The plan worked. Both his product line and his premium line expanded. By 1893, the Larkin Soap Manufacturing Company was sending semiannual catalogs to 1.5 million customers.

His first venture was the furniture assembly plant in Buffalo that made furniture from parts cut and milled in Tennessee. Here for the first time was a major catalog distributor who actually made the furniture they shipped. Furniture was one of the company’s primary premiums. Since Larkin was appealing to the mass market, he made sure to offer furniture premiums that appealed to ordinary people and not the wealthy.

His most famous premium was his oak drop-front desk with open bottom storage, first appearing in the 1901 catalog, that the company gave as a premium for a $10 purchase of soap. Constructed of either cold or quarter sawn oak plank, assembled with nail and glue construction, with a golden finish, each desk featured applied ash or maple molding and trim and back panels of three-layer plywood. Better desks also had stamped-brass escutcheons and brass hinges on the drop panel. Cheaper ones had iron-butt hinges. A somewhat oval French beveled mirror finished off each piece. Variations included a glass front case with a drop-front desk attached to the side, two glass front cases with a desk in the middle, or simply a drop-front desk with a small open bookcase below the drop and candle stands above it, with a mirror in the high . This small desk reflected the taste and style of the Golden Oak period of American furniture in a form modest enough fit into any middle-class home.

This type of desk became "Everyman's" desk and was a common item in most homes of the period. It became a trendy decorating item and remained so for many years. People began to associate Larkin's name to the form, even though his wasn’t the only company to manufacture them, and so evolved what has become known as the "Larkin Desk." Today, Larkin desks sell on eBay for around $400 and sometimes higher.

John Larkin and Elbert Hubbard not only provided the means for a growing American population to stay clean at a reasonable cost, but they also helped them furnish their homes for free.

To read more articles on antiques, please visit the Antiques Articles section of my Web site.  And to stay up to the minute on antiques and collectibles, please join the over 30,000 readers by following my free online magazine, #TheAntiquesAlmanac. Learn more about  the Industrial Age n the 2020 Winter Edition, "The Wonders of the Industrial Age," online now. And to read daily posts about unique objects from the past and their histories, like the #Antiques and More Collection on Facebook.

The Luck 'O the Irish

QUESTION: I have two chairs that I’ve been told are Irish Chippendale. Both feature lion mask carvings on the knees of the front legs. Are these lion mask carvings rare on Irish furniture?

ANSWER: Before tackling whether your chairs are rare or not because of their lion mask motifs, let’s first define exactly what “Irish” Chippendale furniture is?

Most people think Thomas Chippendale designed and built his famous furniture. He definitely designed it and built some for wealthy clients, but mostly he’s known for his famous Gentleman and Cabinet-Maker’s Director, a catalog of furniture patterns which included detailed drawings of all of his furniture design ideas, plus variations. Cabinetmakers all over the world bought the book and created their own versions of his designs based on the materials available in their locale and on the wishes of their wealthier customers.

Although Irish Chippendale is somewhat of a misnomer, the name which attaches to that peculiar style as well as its general contour comes from Thomas Chippendale It was the work of cabinetmakers in Ireland, and of those who made furniture for the Irish market at a time when Chippendale was influencing the furniture produced by his contemporaries. It was, however, apparently formulated to some extent independently, and even earlier than it was possible for the influence of Chippendale to have spread so far afield.

Chippendale based his designs on those of Queen Anne pieces, especially the cabriole leg. Since Ireland was under British rule in the 18th century, it’s possible that some of the wealthier Irish families imported pieces made by Chippendale in England. The evolution of the Irish Chippendale style was a gradual one. It didn’t just happen overnight. Eighteenth-century cabinetmakers all looked to each other for ideas, incorporating many of them into their designs. In addition, their clients often asked for particular features and motifs on the furniture they commissioned. The wealthy traveled and most likely experienced Chippendale’s designs where they visited, creating a demand for a Chippendale-related style in Ireland sooner than the popularity of the English cabinetmaker’s work would otherwise have done.

Whatever may have been the origin of the Irish Chippendale style, whether made in Dublin or in Irish provincial towns, such furniture had a sufficiently characteristic style running through it which gave it an individuality all its own. Some decorative arts historians believe that the Irish Chippendale style had a Dutch influence which shows in the somewhat heavy foliated carving of the rail, chiefly shown on the edge of tabletops.

Irish cabinetmakers captured the "spirit " of Chippendale in their designs, but for the most part they wrongly interpreted it. Also, many of the pieces show the features of the earlier Queen Ann and Jacobean styles. This indicates that many of the Irish cabinetmakers were unfamiliar with the Chippendale style as such and just added the features requested by their clients to their existing furniture designs.

The lion mask, a motif used from antiquity as an emblem of strength, courage, and majesty, is one such feature. The lion mask holding a ring in its mouth for a handle derives from ancient Roman furniture and continues to be popular as doorknocker even today. From the early to mid-18th century, the lion mask enjoyed popularity as a favored motif for furniture ornament, used as an arm rest support or to decorate the knee of a cabriole leg. Occasionally, a lion's paw or pelt appears alongside the mask. Thus the lion mask was a common facet of Irish Chippendale design.

Unlike other examples of furniture made in the Chippendale style, those pieces made in Ireland feature lion masks prominently in their design. Because much of Irish Chippendale furniture dates a bit before Thomas Chippendale published his catalog of furniture patterns, your chairs are most likely slightly older than furniture made in the traditional Chippendale style during the last half of the 18th century and not a rarity as you originally asked.

To learn more about Thomas Chippendale and his style of furniture, read "Chippendale---The Royalty of Antique Furniture" and "Chippendale Changed the Way Furniture Looked."

Mystery Solved

QUESTION: I bought this piece of furniture recently, and I'm not sure what it's called. It has drawers on each side and a closet in the middle. The piece is extremely heavy and stands about six feet tall. Can you help me, please?

ANSWER:  Your piece of furniture is commonly called a chifforobe, a combination of the French word “chiffonier” and the English word “wardrobe.” These pieces have been somewhat of a mystery because different groups of people have given them different names over the years.

These closet-like pieces of furniture originated in 1908 and became especially popular during the Art Deco Period in the United States from 1925-1935 or so. Your piece is a good example of high-style Art Deco, similar to French Art Deco. The drawer pulls on the bottom and the front feet are in the waterfall pattern. These pieces held a lot of clothes at a time when houses had very small bedroom closets.

A chifforobe combines a long space for hanging clothes with a chest of drawers. Typically the wardrobe section runs down one side of the piece, while the drawers occupy the other side.  It may have two enclosing doors or have the drawer fronts exposed and a separate door for the hanging space.

The 1908 Sears, Roebuck Catalogue first advertised chifforobes as a "a modern invention, having been in use only a short time." Southerners seem to use the term more than anyone else. However, others use this piece of furniture but may call it an armoire or a wardrobe.

A wardrobe is a standing closet used for storing clothes. Many people argue that wardrobes are different in use and style of closets, but the French created to use as a closet. While the earliest wardrobe was a chest, it wasn’t until the homes of wealthy nobles became more luxurious that a separate room held their clothing. Builders filled this room with closets and lockers since drawers didn’t exist at the time. From these cupboards and lockers the modern wardrobe, with its hanging spaces, sliding shelves and drawers, eventually evolved.
                                                                                                
Throughout the evolutionary changes in the form of the enclosure, it more or less retained its function as a place to store a noble’s apparel. Over time, the word “wardrobe” came to mean an independent storage place for preserving precious items belonging to the home’s wealthy owner. The modern wardrobe differs  from the historical one in its triple partitioning, with two linear compartments on either side with shelves as well as a middle space made up of hanging pegs and drawers, which came later. A clothes press, placed at the height of a person’s chest, enabled servants to lay clothing that they had just ironed on a pull-out tray.

In the beginning, cabinetmakers used oak to construct wardrobes, but later oak went out of use in favor of the more elegant walnut. They based the size on a wardrobe on the eight small men method.  A good sized double wardrobe would thus be able to hold eight small men.

In the 19th century the wardrobe began to develop into its modern form, with a hanging cupboard at each side, a press in the upper part of the central portion and drawers below. More often than not, cabinetmakers used mahogany for its construction. However, fine-grained, foreign woods became easier to obtain in quantity, and cabinetmakers used them to create elaborately and magnificently inlaid wardrobes.

While furniture designers in the 18th century often created luxurious wardrobes of highly-polished woods, the ultimate refinement occurred with the introduction of central doors, which had previously enclosed merely the upper part, were carried to the floor, covering the drawers as well as the sliding shelves, and were often fitted with mirrors.

As mass production of furniture became more common in the late 19th century, furniture manufacturers abandoned the refinements of early wardrobes in favor of simpler, if not downright plain decoration. By the 1920s, wardrobes appeared in cheaper woods so that they could be sold to the growing middle class of consumers. The term “chifforobe” became an everyday household word, especially to more blue-color people who could purchase one as part of a bedroom set when they got married. However, some manufacturers still made beautiful examples in the American Art Deco or Waterfall style. 

More on Organizing Your Collections

You’ve figured out a numbering system and assigned numbers to the items in your collection. The next step is to apply them to your objects. Whichever technique you used depends on the surface of the object. The labels must be removable in case you sell an item from the collection, but they must also be durable and long-lasting. Choose a place for the label on the bottom or back of objects, being careful not to obliterate any trademarks, serial numbers, patent dates, or maker's signatures. Use a thin pointed Sharpie marker to print the numbers on the labels. Removable labels work the best.

Paper items can be labeled with a soft pencil, never with ink or a rubber stamp. Apply the label in an inconspicuous place, preferably on the back, always keeping in mind that it may have to be removed. Place the label on a sturdy portion of the paper, not so close to the edge that the paper will tear if the number is erased.

For such textiles as rugs, quilts, samplers, wall hangings, and clothing, use small fabric labels numbered with a laundry pen or fine ballpoint pen. Always test the pen first on a piece of scrap label to make sure that the ink does not bleed or smear. Attach the label to the fabric with only one or two stitches at each corner so that the label can easily be removed without damaging the fabric. Although self-adhesive labels or iron-on tape may seem quick and easy, they are not recommended because they fall off in time. They sometimes permanently discolor the object or leave a residue that can damage it.

If you recorded your collection on cards or in a looseleaf notebook, you can break it down into individual classifications for filing purposes. You may wish to even break down those classifications further.  Some specialties may not require such complete listings, and some individual headings may need to be expanded. For example, if the specialty is Eastlake-inspired furniture, subheadings can be added in the furniture category to identify makers or types of furniture. In the case of bottles, for example, specify the type of glass, blown or molded, the color and shape, and the type of bottle—whiskey bottle, flask, bitters bottle, or house-hold bottle. The contents of your collection and your planned future acquisitions will determine the headings you choose.

Using a digital camera or camera-equipped smartphone, you may wish to add photos of the items in your collection to your listings or database. Photograph the items individually. If you’re working with small objects, consider buying or making a lightbox—a box with white paper on three sides and bottom—in which you can photograph them. Save the originals as is, but make copies of all the photos first and rename them using the catalog number you’ve assigned to that object.

Most growing collections represent substantial investments of time and effort as well as money. Besides its obvious uses for insurance claims, a carefully kept catalog is valuable to those who may buy or inherit your collection. Cataloging is also a way of becoming intimately acquainted with all the objects in your collection, identifying the collection's strengths and weaknesses, and  taking the time to enjoy it thoroughly.

Organizing Your Collections

QUESTIONS: I love collecting things and have been doing it a long time. But I now find I really don’t know exactly what I have. Can you give me some advice on how to organize my collections?

ANSWERS: Collecting things can be addictive. And over time your collections may become so large that you lose sight of what you actually have. Organizing your collections is important if you’re to truly enjoy them.

Private collections often start with one or two items—perhaps a striking old photograph or an old vase. You treasure a few objects and know their every feature by heart. As the objects multiply, however, you’ll  forget where you found an object or what its history was. Cataloging of your collection can record those details, document the artifacts for insurance, and form a framework to keep similar objects together.

Collectors have a common need to know what they have and where they got it.

There are three ways to catalog your collections. All of them are rather simple. The first uses
standard 3 x 5 or 5 x 8-inch cards and a notebook, or logbook. Another uses a three-ring binder with dividers if you prefer to keep all the information under one cover. In either case, no special materials are needed; cards, notebooks, and binders are available at any office-supply or stationery store.

The third way is to create a computer database. You can begin by using the cards you prepared above, then transferring the information to a database later.

The first step in any classification system is a catalog number, which will appear on the artifact, in the logbook, and on every receipt, canceled check, photograph, or card that relates to it. The number is the essential link between your records and the item.

The objects in your collection should be numbered in sequence in the order in which you acquired them. Although simple numbers will serve, a three-part number is more useful because it includes the year the object was acquired and the source. Individual items purchased at the same time from the same source will thus each have this number.

It’s a good idea to record the numbers consecutively in the logbook as soon as you assign them. Include in the entry basic information about the source, a brief description of the object, and the price paid for it. That information, along with the receipt or canceled check, can be used to document a claim if a part or all of the collection should be damaged or destroyed. The log should be stored in a safe place and updated regularly.

Next Week: More on organizing your collections.

The All-American Music Box

QUESTION: I have a Gem Roller Organ that has been in my family for some time.  It spent the last few years in a closet high up on a shelf.  The bellows are in working order and the keys respond to the pins but it has stopped playing.  What can you tell me about it? Also, can it be repaired?

ANSWER: You’ve got one of the original Gem Roller Organs produced by the Autophone Company of Ithaca, New York.  Since it’s intact and in relatively good condition, it most likely needs cleaning, which you should have done by a professional who works on music boxes and gramophones.

In the late 1880's, the Autophone Company began making hand-cranked roller reed organs which operated by forcing air out through the reeds under pressure with exposed bellows. They named their most common and least expensive one “The Gem Roller Organ,” producing tens of thousands in a single year. Some time later, the company began producing a a more efficient vacuum-operated model, calling it simply the "Gem Roller Organ."

Earlier models, like the one pictured above, were pressure operated which forced air out through the reeds. This was changed early on in production to the more efficient vacuum system which became the standard for the majority of American made organette's.

Because of its relative simplicity, the company was able to keep the cost of its roller organ affordable. Sears & Roebuck, in their 1902 Catalog, offered the Gem Roller Organ for as low as $3.25, including three rollers. Contracting with Autophone to produce large quantities of these devices enabled Sears to sell in volume and keep its price low.

The Gem Roller Organ, available in either a painted black or walnut-like finish with gold stenciled applied designs, used teeth or pins embedded into a 20-note wooden roller, similar to the cylinders used in Swiss music boxes. Pins operated on valve keys while a gear turned the roller. The mass-produced 20-note rollers, priced as low as 18 cents each—and according to the Sears Catalog, less than the price of a traditional sheet of music—played a wide range of tunes, from classical to sacred to ethnic and popular tunes. The 1902 Sears Catalog listed 220 different rollers of the over 1,200 different titles then available.

The tone of a roller organ was similar to a cabinet parlor organ of the time. At 16 inches long, 14 inches wide and 9 inches high, the Gem Roller Organ was small and light enough to place on a parlor table.
The Autophone Co. used native woods for their construction, and the wood finishes on their early machines may be quite beautiful.

Since Autofphone usually printed the manufacturing date on the bottom of the case, it’s relatively easy to date the device, itself. All rollers show a copyright date of July 14, 1885, even though the Autophone sold them from the late 1880's through the late 1920's—an amazing lifespan for a single basic design. Their success may be attributed to the full, rich sound and pleasing music arrangements offered on the rollers.

Unfortunately, roller organs quickly fell out of favor after the introduction of the phonograph around the turn of the 20th century even though they cost much less than disk or cylinder music boxes manufactured during the same period. Considered the common-mans form of entertainment since music boxes and other instruments were much more expensive, roller organs could be found in many middle class homes..Most eventually ended up in the attic, in the barn, or simply thrown away, but thanks to their nostalgic music, collectors are once again interested in them.

Today, roller organs sell for anywhere from $120 to over $800, depending on the condition and the number of rollers included.